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SONOS's new Brand Identity - The Moiré Effect

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“Together with Sonos, we assessed our initial visual identity and determined that we needed to push harder to signal Sonos' leadership, relevance, and dedication to the music experience.

This new iteration of the Sonos visual identity advances the idea of the modern music experience – not singular or monolithic but a rich diversity of expressions. Performance imagery from Sonos Studio, new product photography and the introduction of three big graphic tools that can be mixed and remixed, deliver a creative and variable language while still providing the stability of a recognizable system.” - Bruce Mau Design